Unlocking hidden value in live performance content by monetizing unclaimed rights.
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Strategic Expertise in IP-Driven Growth, Licensing &Sustainable Business Models
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ConvertMedia brings 20+ years of global leadership in managing, monetizing, and scaling IP rights across entertainment, music, film, and branded content. Our deep expertise in licensing and merchandising formats enables us to navigate complex stakeholder environments and unlock commercial potential across all rights types and media. We help corporates, startups, and IP holders transform their intangible assets into sustainable business models—raising valuations, reducing risk, and driving long-term growth. With roots in the entertainment industry, we transfer proven IP strategies into mainstream industries, where conventional consultancies lack the legal-operational insight to manage rights-intensive business models effectively.
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Strategic Expertise in IP-Driven Growth, KPI Control Sustainable Business Models
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We draw on deep, real-world experience gained since the earliest days of the digital IP economy. We help companies steer core performance metrics—such as customer acquisition cost, lifetime value, churn reduction, and monetization efficiency—through targeted IP strategies. By understanding how fan sentiment, cultural relevance, and creative content formats drive organic engagement and traffic, we turn audience dynamics into measurable business outcomes. We also guide corporate ventures and IP-based start-ups toward sustainable independence and market readiness—accelerating valuation, reducing capital dependency, and supporting investor narratives with strong, rights-driven fundamentals.
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